Comparing Kidpik (PIK) and The Competition

Kidpik (NASDAQ:PIKGet Rating) is one of 52 publicly-traded companies in the “Catalog & mail – order houses” industry, but how does it compare to its competitors? We will compare Kidpik to similar companies based on the strength of its profitability, earnings, risk, valuation, institutional ownership, analyst recommendations and dividends.

Earnings and Valuation

This table compares Kidpik and its competitors gross revenue, earnings per share and valuation.

Gross Revenue Net Income Price/Earnings Ratio
Kidpik $21.83 million -$5.95 million -1.91
Kidpik Competitors $15.37 billion $805.50 million -7.55

Kidpik’s competitors have higher revenue and earnings than Kidpik. Kidpik is trading at a higher price-to-earnings ratio than its competitors, indicating that it is currently more expensive than other companies in its industry.

Insider and Institutional Ownership

9.8% of Kidpik shares are held by institutional investors. Comparatively, 49.1% of shares of all “Catalog & mail – order houses” companies are held by institutional investors. 67.5% of Kidpik shares are held by insiders. Comparatively, 28.8% of shares of all “Catalog & mail – order houses” companies are held by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock will outperform the market over the long term.

Analyst Recommendations

This is a summary of current ratings and recommmendations for Kidpik and its competitors, as reported by MarketBeat.

Sell Ratings Hold Ratings Buy Ratings Strong Buy Ratings Rating Score
Kidpik 0 0 1 0 3.00
Kidpik Competitors 167 1023 3308 46 2.71

As a group, “Catalog & mail – order houses” companies have a potential upside of 58.70%. Given Kidpik’s competitors higher probable upside, analysts plainly believe Kidpik has less favorable growth aspects than its competitors.


This table compares Kidpik and its competitors’ net margins, return on equity and return on assets.

Net Margins Return on Equity Return on Assets
Kidpik -33.94% -62.91% -35.98%
Kidpik Competitors -12.28% 318.42% -7.65%


Kidpik competitors beat Kidpik on 8 of the 12 factors compared.

Kidpik Company Profile

(Get Rating)

Kidpik Corp. operates as a subscription-based e-commerce company that sells kids apparel, footwear, and accessories. The company offers apparel, including tops, bottoms, cardigans, jackets, dresses, and swimwear in knit and woven fabrications; shoes, such as sneakers, boots, sandals, and dress shoes; and accessories comprising sunglasses, jewelry, bags, socks, hats, hair goods, and other items. It serves its customers through its retail website,;; and clothing subscription boxes, which provide mix-&-match coordinated outfits that are personalized based on each member's preferences. The company was incorporated in 2015 and is based in New York, New York.

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