Reviewing ProPhase Labs (NASDAQ:PRPH) & Medical Imaging (OTCMKTS:MEDD)

ProPhase Labs (NASDAQ:PRPH) and Medical Imaging (OTCMKTS:MEDD) are both medical companies, but which is the better business? We will compare the two businesses based on the strength of their valuation, risk, earnings, profitability, institutional ownership, dividends and analyst recommendations.

Analyst Ratings

This is a summary of current ratings for ProPhase Labs and Medical Imaging, as reported by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
ProPhase Labs	0	0	1	0	3.00
Medical Imaging	0	0	0	0	N/A

ProPhase Labs currently has a consensus price target of $11.00, indicating a potential upside of 146.64%. Given ProPhase Labs’ higher probable upside, research analysts plainly believe ProPhase Labs is more favorable than Medical Imaging.

Valuation & Earnings

This table compares ProPhase Labs and Medical Imaging’s gross revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
ProPhase Labs	$122.65 million	0.66	$18.46 million	($0.55)	-8.11
Medical Imaging	N/A	N/A	N/A	$0.00	-0.12

ProPhase Labs has higher revenue and earnings than Medical Imaging. ProPhase Labs is trading at a lower price-to-earnings ratio than Medical Imaging, indicating that it is currently the more affordable of the two stocks.

Profitability

This table compares ProPhase Labs and Medical Imaging’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
ProPhase Labs	-16.70%	-17.51%	-11.45%
Medical Imaging	N/A	N/A	N/A

Insider and Institutional Ownership

34.2% of ProPhase Labs shares are held by institutional investors. Comparatively, 20.2% of Medical Imaging shares are held by institutional investors. 26.1% of ProPhase Labs shares are held by company insiders. Comparatively, 1.2% of Medical Imaging shares are held by company insiders. Strong institutional ownership is an indication that hedge funds, endowments and large money managers believe a company is poised for long-term growth.

About ProPhase Labs

ProPhase Labs, Inc. engages in the development and commercialization of novel drugs, dietary supplements, and compounds in the United States. The company operates in two segments, Diagnostic Services and Consumer Products. It provides a range of OTC dietary supplements, including Legendz XL for male sexual health; and Triple Edge XL, an energy and stamina booster. The company also offers contract manufacturing services, such as consumer product development, pre-commercialization, production, warehousing, and distribution; COVID-19 diagnostic information services to a range of customers, including health plans, third party payers, and government organizations; and respiratory pathogen panel molecular testing services, as well as personal genomics products and services. In addition, it is involved in the research, development, manufacture, distribution, marketing, and sale of over the counter (OTC) consumer healthcare products and dietary supplements; and retail operations. The company was formerly known as The Quigley Corporation. ProPhase Labs, Inc. was founded in 1989 and is headquartered in Garden City, New York.

About Medical Imaging

Medical Imaging Corp., through its subsidiaries, provides medical diagnostic imaging services for patients, hospitals and clinics, workers' compensation boards, and insurance companies in North America. It provides remote reading and reporting of medical diagnostic imaging scans. The company also provides magnetic resonance imaging, computed tomography, positron emission tomography, ultrasound, nuclear medicine, digital mammography, X-ray, and bone mineral densitometry modalities. As of December 31, 2017, it operated an independent diagnostic imaging facility in Pottsville, Pennsylvania; and three diagnostic centers in Florida. The company was formerly known as Diagnostic Imaging International Corp. and changed its name to Medical Imaging Corp. in July 2014. Medical Imaging Corp. was incorporated in 2000 and is based in Las Vegas, Nevada.