Baozun Inc. (NASDAQ:BZUN) Sees Large Decline in Short Interest

Baozun Inc. (NASDAQ:BZUN) was the target of a significant decline in short interest in March. As of March 31st, there was short interest totalling 2,750,000 shares, a decline of 7.1% from the March 15th total of 2,960,000 shares. Based on an average trading volume of 686,700 shares, the days-to-cover ratio is presently 4.0 days. Currently, 4.8% of the company’s stock are sold short.

Hedge Funds Weigh In On Baozun

Institutional investors have recently made changes to their positions in the stock. Point72 Asset Management L.P. bought a new position in shares of Baozun during the second quarter valued at approximately $28,000. Aigen Investment Management LP bought a new position in shares of Baozun during the fourth quarter valued at approximately $30,000. QRG Capital Management Inc. bought a new position in shares of Baozun during the third quarter valued at approximately $49,000. Wells Fargo & Company MN grew its holdings in shares of Baozun by 87.4% during the second quarter. Wells Fargo & Company MN now owns 13,398 shares of the technology company’s stock valued at $53,000 after purchasing an additional 6,250 shares during the last quarter. Finally, HighTower Advisors LLC bought a new position in shares of Baozun during the fourth quarter valued at approximately $55,000. 47.29% of the stock is owned by institutional investors.

Wall Street Analysts Forecast Growth

Several analysts have issued reports on BZUN shares. China Renaissance cut Baozun from a “buy” rating to a “hold” rating in a research note on Tuesday, March 26th. StockNews.com cut Baozun from a “buy” rating to a “hold” rating in a research note on Saturday, January 6th.

Baozun Stock Up 0.4 %

Shares of NASDAQ BZUN opened at $2.38 on Tuesday. The stock’s 50 day moving average price is $2.45 and its two-hundred day moving average price is $2.65. Baozun has a 52-week low of $1.90 and a 52-week high of $5.35. The stock has a market capitalization of $143.80 million, a P/E ratio of -3.61 and a beta of 0.58.

Baozun (NASDAQ:BZUN) last announced its quarterly earnings data on Thursday, March 21st. The technology company reported ($0.11) earnings per share (EPS) for the quarter. The firm had revenue of $391.61 million for the quarter. Baozun had a negative net margin of 3.16% and a negative return on equity of 6.58%.

About Baozun

Baozun Inc, through its subsidiaries, provides e-commerce solutions to brand partners in the People's Republic of China. The company offers IT infrastructure setup and integration, online store design and setup, online store operations, visual merchandising and marketing campaigns, customer services, and warehousing and order fulfilment.